In November 2024, the iconic Budweiser Clydesdales embarked on a memorable tour across East Tennessee, captivating residents and visitors alike with their majestic presence. This tour featured several public appearances, each offering a unique experience and highlighting the rich history and tradition associated with these magnificent horses.
November 20: Sunsphere Welcome Center Grand Opening
The tour commenced on Wednesday, November 20, at the grand opening of the Sunsphere Welcome Center in Knoxville’s World’s Fair Park. From 9 a.m. to 11 a.m., attendees were treated to the sight of the eight-horse hitch, harnessed to the iconic red beer wagon. This event not only celebrated the new Welcome Center but also provided a nostalgic glimpse into the legacy of the Budweiser Clydesdales, a symbol of Anheuser-Busch since 1933.
November 21: Foothills Mall in Maryville
The following day, Thursday, November 21, the Clydesdales made their way to the Foothills Mall in Maryville. From 4 p.m. to 6 p.m., the “Holidays with the Clydesdales & Folds of Honor Celebration” took place, organized in collaboration with WIVK 107.7. Despite the chilly weather, a large crowd gathered to witness the grandeur of the horses. An added delight was the presence of the Budweiser Dalmatian, perched alongside the drivers, embodying the classic image that has been cherished for decades.
November 22: Food City Centre at Deane Hill
On Friday, November 22, the tour returned to Knoxville, setting up at the Food City Centre at Deane Hill, located at 284 Morrell Road. From 4 p.m. to 6 p.m., attendees had the opportunity to observe the Clydesdales up close. The event featured a parade around the parking lot and a ceremony in front of the Food City store. Notably, members of Knoxville’s fire department participated, adding a local touch to the festivities.
November 23: Total Wine & More
The tour concluded on Saturday, November 23, with a special appearance at Total Wine & More, located at 11370 Parkside Drive in Knoxville. From 4 p.m. to 6 p.m., a single Clydesdale was stationed at the store’s entrance, allowing visitors to interact closely, pet the horse, and capture photographs. This intimate setting provided a fitting finale to the tour, leaving lasting memories for all who attended.
The Budweiser Clydesdales: A Legacy of Tradition
The Budweiser Clydesdales have been an enduring symbol of Anheuser-Busch since their first appearance in 1933. Recognizable by their bay coats, black manes and tails, and distinctive white stockings and blazes, these horses have become synonymous with quality and tradition. Each horse stands approximately 18 hands tall and weighs over 2,000 pounds. The touring hitches are divided into three teams: East Coast, West Coast, and St. Louis, ensuring that fans across the country have the opportunity to witness their splendor.
Community Engagement and Impact
Throughout their East Tennessee tour, the Budweiser Clydesdales not only showcased their beauty and strength but also fostered community spirit. Events were family-friendly, drawing attendees of all ages. The collaboration with organizations like WIVK 107.7 and the inclusion of local heroes, such as the Knoxville fire department, highlighted the tour’s emphasis on community involvement. Moreover, the partnership with the Folds of Honor Foundation during the Maryville event underscored a commitment to honoring and supporting military families.
Behind the Scenes: Care and Training
The success of the Budweiser Clydesdales’ tours is a testament to the meticulous care and training the horses receive. A dedicated team of handlers ensures that each horse is well-groomed, healthy, and prepared for appearances. The logistics of transporting the horses, along with the iconic red beer wagon, require careful planning and coordination. The handlers also engage with the public, sharing insights about the horses’ routines, diets, and the history of the Clydesdales within the Anheuser-Busch legacy.
Public Reception and Media Coverage
The 2024 East Tennessee tour garnered significant attention from local media outlets. Publications like WBIR.com and Knox TN Today provided detailed coverage of the events, highlighting the enthusiasm and large turnouts at each location. Social media platforms were abuzz with photos and videos from attendees, capturing moments of joy and awe as the Clydesdales paraded through the streets or stood majestically for photos. This widespread coverage not only amplified the tour’s reach but also reinforced the enduring appeal of the Budweiser Clydesdales.
Conclusion
The Budweiser Clydesdales’ 2024 tour of East Tennessee was a resounding success, blending tradition, community engagement, and the timeless allure of these magnificent horses. Each event offered a unique experience, from grand parades to intimate meet-and-greets, ensuring that the legacy of the Clydesdales continues to thrive in the hearts of those who had the privilege to witness them.
For a visual recap of the tour, you can watch the following video: